stupid graphics

From Schmidt & Weston blog

The above photo is an example of poor policy. There is probably a rule that says that all safety equipment must be labelled. The problem is that a lifebuoy is its own label, no sign required. The only thing the sign does is bring our attention to where a lifebuoy should be when it is absent, which I think we can all agree is somewhat useless information to the drowning folk.

I took graphic design classes and simplicity was always one of the primary goals. The other goal was getting paid. So I would never refuse a request to build a stupid sign, especially for a juicy government contract.

Please send me your requests for stupid graphics. My rates are directly proportional to the level of stupidity involved.